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Showing posts with the label Ecommerce Website Design Canada

What is Ecommerce Micro Conversion?

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As an e-commerce business owner, you need to focus on the big picture such as revenue, traffic, growth strategy and such.   But overlooking the “small things” can have a huge negative impact on your big vision. We call the “small things” micro-conversion. They are critical parts of your pre-macro converting process. What is micro-conversions? A micro conversion refers to a user activity that leads them to the target conversion (purchasing). For instance, if you have an E-commerce Business Website that sells premium outdoor furniture, you may wish for a visitor hitting the “add to cart” and open their wallet immediately after landing. But, you know in reality, it doesn’t work like that. In most cases, they will probably watch your demo videos, filter by prices, read reviews and your blog first. These actions seem not contributive to sales directly, but they guide a user through a few actions that lead up to the major conversion. In short, the big conversion co...

What is a Website Prototype?

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A website prototype shows how a website will look like in forms of a mock-up or demo. In most situations, it refers to a clickable and interactive one that allows users to interact with functionalities and navigate from page to page. There are numerous specialist prototyping software's and apps available on the market that are specifically designed to make prototyping easy. Normally a website prototype will have to be refined by a few usability testing until it can be progressed to the next phase of development. The importance of website prototype A website prototype offers an early view of what the final website will look like. It’s a process we apply to all of our websites when we kickoff new projects. It supports a solid content strategy, determines the best user flow, and conceives the ideal structures and layout for a client’s specific needs. The benefits of website prototyping is to save time and money. It allows you to fix any aspects that recei...

5 Easy Steps to Perform a Website Audit

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If you have are owner of any business or brand and having a website, then you already know how important it is to track various tactics to find out how your site is performing on the internet. You may, for example, perform audits to measure your website’s speed and use several tools to check your search engine rankings. Most of the audits are generally insufficient to give you a complete picture of how your website is doing. As your website is an important tool for helping you to grow your business. Because a few key aspects that your website have must be in working to produce the maximum results for your business. Here are 5 things that you can look at to make sure your site is awesome: 1 . Website must have Easy & Clear Navigation: There is nothing worse than wanting to do something on a particular website and you are not being able to find the information you were looking for. So make sure that your potential clients and customers can easily find what they need. You ...