Web Design Toronto

Mobile App Surveys can effectively collect consumer data that can be used for quantifying user opinion and developing user engagement strategy. Actively running surveys is an easy way to gain a pulse on user experience, get feedback on app features and understand why a feature isn’t being used. While your app and website usually gather a wide range of data, the raw numerical data doesn’t offer much contextual information that contains more detailed subjective opinions that would inform sound business decisions. Surveys can reveal the “why” behind the consumer data. If you plan to create surveys, take a look at these 6 best practices 1. Segment the pool If you want to find out the user experience of one new feature, then only target the ones that just used that new feature. Timing is critical here: you will get the most intuitive and genuine answers immediately after the users used the feature for the first time. Don’t annoy the users who never responded during the p...

So, you are ready with your most awaited and awesome mobile app. It is properly designed and well functional too. You can imagine that it may be same precious item to anyone like you.  But is this happening in reality? You cannot properly judge, its true value until it is taking business towards its ultimate goal. Any Top Mobile App Development Agency should consider these following KPIs (key performance indicators) for measuring apps’ performances; these are: ·          No. of Downloads: It is the most important parameter for performance measurement of mobile app. How many times your mobile app is downloaded by your targeted audiences? Are the total numbers of download sufficient for generating lead or is this enough for achieving your business goal?  Each and every answer will make you informed about your mobile app. ·          Installations: Only ‘Download an App’ cannot be the o...

App Store Optimization , or ASO, is a way of ensuring your app meets app store ranking criteria and rises to the top of search result page. It also improves an app’s overall and category ranking by boosting app download and conversion rates. Due to this similarity with the search engine optimization (SEO), Mobile App Store Development is also referred as APP store SEO, App search optimization, or Mobile App SEO. To help you boost your app marketing strategy (along with your app store ranking!), here is list of some ASO tips, many of which have their roots in well-known SEO strategies marketers know and love. 1. Keywords are your foundation: Just like the SEO, keywords are foundation for getting app found in various app store. Start with the keyword in app title and choose it wisely. One big change to the Apple App Store was limiting the character count from 255 to 50 characters. This means tightening your word choice, idea is to find the correct balance between the app’s n...